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Re: Pricing Cakes

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Posted by DeniseNH on March 22, 2009 at 12:03:27:

In Reply to: Pricing Cakes posted by Jane on March 18, 2009 at 10:17:23:

Ok, I'm not in the most monied community in the USA and I charge twice as much for my cakes as you. There are a lot of things to factor into your pricing decision. 1.) how long have you been decorating. 2.) are your cakes ok, good,or better than your competition. 3.) Where are you located, decorators in a large city or near the ocean or mountain resorts can command higher prices than decorators in PlowShare Idaho or CottonField Tenn. 4.) Have you been to your competitor to see what they're charging, have you been to wedding shows and picked up brochures to compare skills with price, have you joined a cake club and talked with other bakers in your area. And lastly, if you have raised your prices, are you finding that you have fewer orders or did they stay the same? Like I said, there's no easy answer so it's best to hit the road and do some spying. Calling another decorator and pretending to be interested in ordering a cake then getting her prices also works. :-) I've done it and I've had it done to me. You can tell when you're being pumped for information because another decorator will know way too much about icings, fillings, and the way the cake business works.

: Ok, I feel like I'm not charging enough for my cakes. I need some advice please. Can someone tell me what you would charge for 6-8-10-12-14-16" cakes. And what would you charge for a castle cake? I have been charging 75.00 for a 14" bottom and 10" on top. (two tired). Help?

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: Ok, I'm not in the most monied community in the USA and I charge twice as much for my cakes as you. There are a lot of things to factor into your pricing decision. 1.) how long have you been decorating. 2.) are your cakes ok, good,or better than your competition. 3.) Where are you located, decorators in a large city or near the ocean or mountain resorts can command higher prices than decorators in PlowShare Idaho or CottonField Tenn. 4.) Have you been to your competitor to see what they're charging, have you been to wedding shows and picked up brochures to compare skills with price, have you joined a cake club and talked with other bakers in your area. And lastly, if you have raised your prices, are you finding that you have fewer orders or did they stay the same? Like I said, there's no easy answer so it's best to hit the road and do some spying. Calling another decorator and pretending to be interested in ordering a cake then getting her prices also works. :-) I've done it and I've had it done to me. You can tell when you're being pumped for information because another decorator will know way too much about icings, fillings, and the way the cake business works.

: Ok, I feel like I'm not charging enough for my cakes. I need some advice please. Can someone tell me what you would charge for 6-8-10-12-14-16" cakes. And what would you charge for a castle cake? I have been charging 75.00 for a 14" bottom and 10" on top. (two tired). Help?

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